Fun Hog Adventures LLC

⚠️ Problem:
      Teen engagement with technology and social media has risen sharply, reducing opportunities for authentic, challenging experiences that build resilience, collaboration, and real-world problem-solving. Parents increasingly prioritize safety, making it harder for teens to access meaningful outdoor adventures.

✅ Solution:
    Founded Fun Hog Adventures, a backpacking company offering multi-day wilderness experiences that combine outdoor leadership, resilience training, and teamwork. 

Key features:

• One-week trips where teens carry all shelter, food, and cooking supplies, building self-reliance.

• Instruction in navigation, Leave No Trace principles, outdoor cooking, and wilderness safety.

• Focus on collaboration and social-emotional growth, fostering confidence, camaraderie, and respect for nature.
  
  

🛠️ Role & Tools

• Founder and director, responsible for business operations, marketing, and logistics.

• Built a digital presence via website, social media, SEO, and targeted ads; used AI tools for market research and legal documents.

• Managed accounting, POS systems, orders, waivers, and staff workflows.

• Served as lead guide, teaching outdoor skills and facilitating group dynamics to encourage teens to take safe risks and develop leadership.
  
  

📈 Impact

• Completed 3 summer backpacking trips serving 25+ teens.

• 75% of parents reported growth in social and emotional maturity; 95% of teens improved in communication, leadership, environmental awareness, and collaboration.

• Business scaled annually through digital marketing and strong alumni referrals (50% of campers recruited through former participants).

• LLC in good standing for three years, establishing a sustainable operational, financial, and marketing model.
  
  

🔑 Takeaways

• Built a 0→1 venture from concept to operational business, integrating user research, marketing, and logistics.

• Leveraged data-driven insights and digital tools to improve recruitment, retention, and operational efficiency.

• Developed leadership, user empathy, and scalable process design skills.